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            <description>&lt;p&gt;&lt;p&gt;Join Frederik Werner, Head of Analytics and Adobe Analytics champion, for an intimate 1-hour live session where you'll deep-dive into the critical elements of marketing tracking in Adobe's Customer Journey Analytics.&lt;/p&gt;
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This exclusive session will equip you with the tools you need to turn your data project into a success.
What you'll learn:
Go beyond the fundamentals: Frederik will walk you through the key steps of setting up marketing tracking in Customer Journey Analytics, based on accurate and actionable marketing data.Get hands-on: Participate in live exercises and QA to solidify your learnings and get personalized guidance from Frederik.Unlock hidden insights: Learn advanced techniques to optimize your channel tracking and gain a deeper understanding of your customer journey.</itunes:summary>
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            <media:description type="html">&lt;p&gt;&lt;p&gt;Join Frederik Werner, Head of Analytics and Adobe Analytics champion, for an intimate 1-hour live session where you'll deep-dive into the critical elements of marketing tracking in Adobe's Customer Journey Analytics.&lt;/p&gt;
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            <description>&lt;p&gt;&lt;p&gt;Join Frederik Werner, Head of Analytics and Adobe Analytics champion, for an intimate 1-hour live session where you'll deep-dive into the critical elements of marketing channel setup in Adobe Analytics.&amp;nbsp;&lt;/p&gt;
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&lt;ul&gt;&lt;li&gt;&lt;strong&gt;Go beyond the fundamentals&lt;/strong&gt;: Frederik will walk you through the key steps of setting up marketing channels in Adobe Analytics, based on accurate and actionable marketing data.&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Get hands-on:&lt;/strong&gt; Participate in live exercises and Q&amp;amp;A to solidify your learnings and get personalized guidance from Frederik.&lt;/li&gt;&lt;li&gt;&lt;strong&gt;Unlock hidden insights&lt;/strong&gt;: Learn advanced techniques to optimize your channel tracking and gain a deeper understanding of your customer journey.&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://video.accutics.com/deep-dive-the-perfect-marketing-2"&gt;&lt;img src="http://video.accutics.com/64968571/99956958/36346202e00310f8871fd61545495682/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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What you'll learn:
Go beyond the fundamentals: Frederik will walk you through the key steps of setting up marketing channels in Adobe Analytics, based on accurate and actionable marketing data.Get hands-on: Participate in live exercises and QA to solidify your learnings and get personalized guidance from Frederik.Unlock hidden insights: Learn advanced techniques to optimize your channel tracking and gain a deeper understanding of your customer journey.</itunes:summary>
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